Case Study: GSA


USG is a leading manufacturer of building products and innovative solutions. After years of using a decentralized support model for business and recruiting/HR model, the company could not handle significant change management, sourcing, and recruiter bandwidth challenges.
In short, USG needed a model that would scale to support unpredictable hiring spikes.


TalentRise conducted a comprehensive gap assessment of a newly centralized recruiting model, recommended using job and culture videos as a new strategy to attract truck driver talent, and provided recommendations to more effectively scale the support of future hiring needs.
These analyses and recommendations laid the foundation for continuous improvements at CSG.

30% Improvement in Speed to Hire

60% Increase in Driver Applicant Flow


The client saw a significant improvement in applicant volume and quality. The hiring of additional recruiters and partnering with the TalentRise/Broadleaf RPO team for sourcing support during hiring spikes provided much needed model scalability.
ROI included an estimated 30 percent improvement in speed to hire and over 60 percent increase in driver applicant flow.
The job video strategy featuring recent and long term hires was later adopted as a successful strategy used to fill other ongoing, difficult to fill roles.